Q&A: How do I cite Mintel Reports?
First, follow your professor's instructions, as some may require the "APA" style, others the "Chicago" style, and so on.
A copy of the Publication manual of the American Psychological Association is available in print at the Rod Library Reference Desk, as is a copy of the APA Style Guide to Electronic Resources. The APA style is summarized at this page.
The Chicago Manual of Style is also kept at the Rod Library Reference Desk. This quick guide from The Chicago Manual of Style Online provides tips on how to cite different types of publications.
The Library at UNC-Greensboro has done a nice summary of how to cite articles and documents from business databases like Mintel. It recommends citing Mintel reports in APA style as follows:
Mintel. (2009, December). Breakfast Foods: the Consumer - US. Retrieved from http://academic.mintel.com/.
This guide prepared by the Library at Boston University provides suggestions on how to cite sources from business databases in Chicago style.