ReferenceUSA

Rod Library recently subscribed to ReferenceUSA, a residential and business/organization directory. Entries in the residential section include telephone numbers, addresses, and neighborhood data from the U.S. Census. The business/organization section contains contact information and other data such as estimated sales, credit rating, year established, primary line of business, competitors, and photo of establishment. Non-profit organizations also are included. The search forms can be manipulated to create lists of individuals and companies meeting various criteria. ReferenceUSA is included in the Databases A-Z list on the library home page and also in UNISTAR, the library catalog. Here’s the direct link. The vendor (infoUSA) says they compile the residential information from 3,900 white page directories. Residential entries also include data from the U.S. Census. For example, you can look up an individual and get his telephone number but also neighborhood information such as median household income, median home value, and percentage of owner-occupied units. Customized search forms can be developed to create lists of people in certain neighborhood income ranges in certain geographic areas, for example. Entries for individuals also include mapping functions and links to neighbors within .x miles. The vendor says the business information comes from 5,600 yellow page and business white page directories; government directories; SEC filings; chambers of commerce; and so on. If you look up a company, you'll get their phone number and address but also other information from a wide variety of government and private sources. Customized search forms can be used to create lists of companies or other organizations of interest, such as those in a certain SIC or NAICS-defined industry in a certain geographic area in a certain size range. Entries for companies also include mapping functions and links to companies in certain industries within a specified radius (e.g., other restaurants within 4 miles). Lists can be printed or downloaded 15 names at a time. See a tutorial and other aids under the Help tab in ReferenceUSA.