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Wall Street Journal 1984-
(ProQuest)
Research Guides
Course Links
CBA Links
Click the tabs below - Companies, Industries & Markets, and Business Functions/Other Subjects - to see relevant databases, descriptions, and short video tutorials or user guides. Most also can be accessed from the Rod Library home page Databases A-Z link.
Some of these databases can be searched as a group through the Panther Prowler interface, in fields such as Accounting, Economics, Finance, Management, Marketing, and Social Sciences; see the "Subjects A-Z (Panther Prowler)" link in the middle of the Rod Library home page.
Off-campus access to many of these tools is limited to UNI students and employees.
The Rod Library BizBlog provides database news, search tips for class assignments, and other points intended to help students and faculty make the best use of library resources and services.
| Database Description | User Guides |
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ABI/INFORM Complete, from ProQuest -articles in journals and magazines -Wall Street Journal articles, 1984- -Data & Reports tab leads to company profiles, annual reports, and articles -check "Peer Reviewed" box to limit to academic sources |
ProQuest Guide (vendor) |
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Business Insights: Global -company profiles include URL, status, etc. -articles in journals and magazines -company histories -investment reports -check "Peer-reviewed" box to limit to academic sources, in Advanced Search |
Tutorial (vendor) |
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Business Source Elite -articles in journals and magazines -company profiles may contain SWOT analysis from Datamonitor -check "Scholarly Journals" box to limit to academic sources |
User Guide (vendor) |
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EDGAR -U.S. Securities & Exchange Commission -government site for required corporate filings -major form is 10-K Annual Report -search by company name, ticker, industry, and in full text -limit search results by form such as 10-K |
Researching Companies Through EDGAR (vendor) |
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Google -find links to corporate websites -news and articles about companies -ticker symbol search for public companies -some sources free, others not -leads to good sources and bad, including fake pages |
Basic Search Help (vendor) |
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Hoovers, from ProQuest -company overview, history, people, products, operations -subsidiaries, competitors, financials -also available via LexisNexis Academic -some additional data free at Hoovers.com |
ProQuest Guide (vendor) |
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LexisNexis Academic -company profiles, financial reports, comparisons -covers U.S. and international companies -enter company name on initial search form or click Companies link in lower left -see options such as Company Dossier, Create a Company List, Company Profiles, etc. -US Legal for court cases involving company |
Introduction Video (vendor) |
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Mergent Online -U.S. and international publicly-held firms -more than 20 years of financials in some cases -annual reports to shareholders -links to EDGAR SEC filings -reports comparing companies in industries |
Quick Tips (vendor) |
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Morningstar Investment Research Center -data & analysis on stocks, funds, ETFs, and industries -analyst note, thesis, risk, strategy, etc. -"bulls say/bears say" evaluations -screens for stocks, funds, ETFs -portfolio X-ray analysis, see how stocks & funds work together |
Quick Guide (vendor)
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NetAdvantage -data/analysis from Standard & Poor's -stock & debt rating, financials, beta, bond issues -stock reports, competitors, industry position -includes S&P STARS company analysis -publication search by company name/ticker on home page or companies tab |
User Guide (vendor) |
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ReferenceUSA -profiles on 14 million U.S. companies, 89 million U.S. households -company entries include: contact info, number of employees and sales estimates, credit rating, primary business, expense estimates, competitors -custom searches available for residential and company, such as businesses with x miles of an address |
RUSA Search Features (video tutorials from vendor) |
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Socrates -corporate social responsibility ratings -issues such as: governance, diversity, environment -involvement in areas such as: firearms, gambling, nuclear power -look up specific companies -look up issue and identify companies involved |
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UNISTAR -Rod Library collection contains items about specific companies -books, dissertations, videos, government documents, etc. -use Keyword or Subject indexes |
User Guide (Rod Library) |
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Value Line Investment Survey -financial data, betas, analysis of covered firms -evaluates stock and makes 6-year forecasts -compares competitors -Value Line stock screener -use Company Lookup on left side of screen |
Getting Started Guide (vendor) |
| Database Description | User Guides |
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ABI/INFORM Complete, from ProQuest -articles in journals and magazines -Data & Reports tab leads to Industry/Market Research reports, industry trends, commodity reports, country reports, etc. -search results tabs for publication types -checkbox for "Peer Reviewed" journals -Use thesaurus for term ideas |
ProQuest Guide (vendor) |
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American FactFinder -U.S. Census Bureau demographic data -gender, age, race, income, occupation, etc. -for U.S., states, counties, cities, zip codes, etc. -surveys done more often, less detail -Fast Access to Information for quick summary of area |
Using Factfinder(vendor) |
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Business Insights: Global -industry overviews from Gale -market research reports from Datamonitor -use Industry tab, search by keyword or NAICS/SIC -or use Advanced Search/Industry Overviews Content Area |
Tutorial (vendor) |
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Economic Census -U.S. Census Bureau -industry and geographic area reports -number of establishments, sales, payroll -materials consumed in manufacturing -surveys done more often; less detail |
User Guide (vendor) |
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Google -web sites for trade associations, industry portals, trade journals, more -leads to good sources and bad, including fake pages -focus searches with exact phrases, title limits -Advanced Search shows more options |
Basic Search Help (vendor) |
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IBISWorld -detailed industry market research reports -covers all major sectors of economy -key sensitivities, recession updates for each industry -skim report titles by economic sector -search by keyword, NAICS code, company name |
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LexisNexis Academic -articles in trade journals, magazines, newspapers -do General or News search; pick a type of Source by Category from results -or select Sources, then click radio button for Industry, then folder for industry |
Introduction Video (vendor) |
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Mintel -market reports on consumer products: -market drivers, trends, segments, promotion, consumer -some reports include Simmons data -must register with email and password to access -browse reports by category, or use search box in upper right |
Quick Start (vendor) |
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Standard & Poor's NetAdvantage -Industry Surveys analyze industries and competitors -industry profile, trends, how industry operates -key ratios, how to analyze company in industry -use Industries tab at top or Quick Links -also provides very strong company coverage |
User Guide (vendor) |
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UNISTAR -Rod Library collection contains items about specific industries/markets -books, dissertations, DVDs, government publications -use Keyword or Subject indexes -use other databases to find articles on industries/markets |
User Guide |
| Database Description | User Guides |
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ABI/INFORM Complete, from ProQuest -articles in journals and magazines -search results tabs show publication types -check "Peer-Reviewed" box to limit to academic sources -Advanced Search for greater precision -Use Thesaurus for search term idea |
ProQuest Guide (vendor) |
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BNA Tax Library -contain U.S. Income Portfolios -Portfolios explain and analyze federal tax topics -only highlighted headings included in our subscription -click Federal Tax tab to see Portfolios |
Quick Start Card (vendor) |
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Business Insights:Global -articles in journals and magazines -Articles search lists articles by subject headings -Advanced Search for greater precision -check "Peer-reviewed" box to limit to academic sources, in Advanced Search |
Tutorial (vendor) |
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Business Knowledge Research -Conference Board research & executive reports -some short, some book-length studies -economic research, consumer confidence, etc. -search text of reports -browse by topics: accounting, compensation, risk, supply chain, etc. |
Help (vendor) |
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Business Source Elite -articles in journals and magazines -search results tabs show publication types -check "Scholarly Journals" box to limit to academic sources -use Thesaurus for search term ideas |
User Guide (vendor) |
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EconLit -from American Economics Association -indexes journals and other publication types -Find it! links to full text and UNISTAR -covers all areas of economics |
User Guide (vendor) |
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Google Scholar -articles in journals and magazines, reports, etc. -some documents free -Find it!@UNI on top line of citation usually leads to text licensed by Rod Library -if off campus, go to Preferences and add UNI to Library Links to see Find it! -focus searches with exact phrases, title limits -Advanced Search shows more options |
Search Tips (vendor) |
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IntelliConnect (CCH Tax) -must enter email address and create password to access -state, federal, and international coverage -statutes, regulations, and cases -publisher commentary and analysis |
Tour (vendor) |
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LexisNexis Academic -Legal tab for various laws -state and federal court cases (judicial) -state and federal statutes (legislative) -federal rules and regulations (executive) -some Canadian, European Union, and other international law -See also tabs for News, Companies, Subject Areas -Subject Areas tab includes various accounting pubs |
Introduction Video (vendor) |
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PsycINFO -indexes psychology-related journals, dissertations, books -Find it! links to full text and UNISTAR -topics include industrial and consumer psychology -use thesaurus for search term ideas |
User Guide (vendor) |
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RIA CheckPoint -state and federal tax coverage -statutes, regulations, and cases -publisher commentary and analysis -also contains FASB Codification & related documents under Accounting Practice Area |
Quick Reference (vendor) |
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UNISTAR -Rod Library collection contains items about all aspects of CBA curriculum -books, dissertations, videos, government documents -some books provide overviews, some specialized or narrow -use Keyword or Subject indexes -use Title or Journal Title indexes for known publications -use other databases to find articles |
User Guide |
Stan Lyle
Phone: (319) 273-2843
Email: stanley.lyle@uni.edu
Tom Kessler
Phone: (319) 273-2810
Email: thomas.kessler@uni.edu
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