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Preferred method of inclusion, if your external website can support a server-side include.

2.

Should work in any external website that allows javascript, but viewers' browsers must support javascript.

3. HTML Source

Last resort. If this is your only option, you can embed this HTML source directly into your external website. However, if data or features change here, your snippet will not reflect those changes, and may even stop working. Use with care.

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4.

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Example
CMMC incorporates CommSearch (formerly produced by the National Communication Association) and Mass Media Articles Index (formerly produced by Penn State) along with numerous other journals to create a research and reference resource of unprecedented scope and depth in the communication and mass media fields.

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